EVENT AND TOURISM MANAGEMENT A.A.S.

This is a two-year fully online degree program in the area of event and tourism management. The program is fully online to increase accessibility for students. Select degree requirements may be offered on campus and online.

PROGRAM LEARNING OUTCOMES

Upon successful completion of this program, graduates of this program can:

  • Demonstrate and apply an understanding of the event and tourism management concepts, the role of events and tourism services including various stakeholders involved in the industry.
  • Communicate professionally in verbal and written settings using technology and office productivity tools.
  • Coordinate marketing for an event or tourism operation utilizing traditional methods and social media techniques.
  • Employ management principles such as time management, project management and multi-tasking in the event and tourism management environment

CAREER POSSIBILITIES

Entry-level careers in tour companies, tourism bureaus, destination marketing organizations (DMO) /tourism promotion agencies (TPA), visitor centers, convention centers, corporate events, cruise lines, inns, and hotels.

Possible careers include event coordinator,  conference planner, destination marketing specialist, tour operator, travel promoter, travel guide, and visitor center coordinator.

TRANSFER INFORMATION

Students should contact their advisor and/or the Coordinator for Transfer and Articulation in the Centers for Student Engagement and Academic Advisement for information on transfer planning. Early consultation to plan the most appropriate course sequence will optimize transferability.

DEGREE REQUIREMENTS

The program can be completed in a minimum of four semesters. Courses are incorporated to prepare students for fundamental business, economics and accounting knowledge, communication skills, event planning experience, tourism industry knowledge, internship opportunities, a strong liberal arts foundation, and specific electives of interest to the students.

Internships are available at locations such as The Lodge at Welch Allyn, Generations Bank, Finger Lakes Musical Theatre Festival, and the Cayuga Office of Tourism.

Degree requirements for the Event and Tourism Management program including courses needed and their credit hours.
COURSES CREDIT HOURS
FIRST SEMESTER
ENGL 101 Freshman English I 3
BUS 101 Principles of Accounting I 4
BUS 103 Principles of Business 3
BUS 248 * Event Planning 3
BUS 249 * Introduction to Tourism 3
16
SECOND SEMESTER
ENGL 102
OR
ENGL 221
OR
ENGL 220
OR
ENGL 270
Freshman English II
OR
Effective Speech: Public Address
OR
Interpersonal Communication
OR
Technical Writing
3
BUS 204
OR
BUS 254 *
Marketing
OR
Marketing for Hospitality & Tourism
3
BUS 225 Microcomputer Application Software 3
BUS 150 Business Communications 3
Math 3
Health/PE 1
16
THIRD SEMESTER
BUS 200
OR
BUS 206
OR
BUS 245
Principles of Management
OR
Human Resource Management
OR
Supervisory Management
3
BUS 216 * Personal Selling 3
ECON 201 Introduction to Economics I 3
Behavioral/Social Sciences 3
Business Elective ** 3
15
FOURTH SEMESTER
ECON 202 Introduction to Economics II 3
Science 3
Business Elective ** 3
Business Elective ** 3
BUS 275
OR
ENTR 200 *
Business Internship (NYS Residents Only)
OR
The Entrepreneurial Process
3
15
TOTAL CREDIT HOURS 62

* Indicates that the course is ONLY offered online
** Business electives include BUS 250, BUS 252, BUS 253, BUS 255, BUS 260. Any WS110 and WS 180 can be taken as business electives.

BUSINESS ELECTIVES

Business electives can be chosen from the following courses.
BUSINESS ELECTIVE CHOICES POSSIBLE ELECTIVES BASED ON AREA OF INTEREST
BUS 252 – Convention & Meeting Management * Event Management
BUS 253 – Non-Profit Event Management * Event Management
BUS 250 –Wine, Business Management, Marketing & Sales * Wine Studies
BUS 255 – Tourist Destinations * Tourism Management
BUS 260 – Project Management * Any
WS110 – Introduction to Wines of the World Wine Studies
WS 180 – Introduction to Viticulture and Enology * Wine Studies